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SVForum Tech Women Group: Personal Brand Mastery, w/ Ellen Looyen
April 24, 2014 @ 6:00 pm - 9:00 pm UTC-7
How to Build an Influential Professional Brand and Make it WORK for You
When people hear your name, certain perceptions instantly come to mind. Are they the perceptions YOU would choose? They should be. Your career might just depend on it. You already have a personal brand, whether you are managing it or not.
- Assure your impressions are exactly as you’d have them: Glowing. Influential. Uniquely Valuable—those of a powerful and influential leader. Join us on April 24th to learn how.
Your Company Owns Your Job, But YOU Own Your Career!
Personal Branding is about how others perceive and “experience” you and about the impression you leave behind. A critical tool for business and career success, your personal brand should convey the best version of yourself, communicate your uniqueness and value and instantly connect to those you most want to influence. Women, especially, have found that learning how to speak up for themselves, by articulating their uniqueness and value has been a critical tool for gaining more visibility and influence, and for attracting greater career opportunities.
In Ellen’s Interactive Keynote Talk, You Will Learn How to:
•Become the CEO of your own personal brand
•Position and package yourself as THE expert in your field
•Enhance your Emotional Intelligence to become a more credible and influential Leader
•Apply Ellen’s “Eight Elements of Influence” and exude the executive presence of a powerful and persuasive Leader
- About Ellen Looyen:
Bringing not only awareness but intentionality to the impression you leave behind is ground that Ellen Looyen was among the first to break many decades ago, when she became one of the first women in Sales at IBM (and later at Xerox). Over the years she’s helped major corporations, countless startups and thousands of individuals make their mark through expert branding. Ellen’s new book “Personal Brand Mastery” is scheduled for a Summer, 2014 release; and she’s also the featured Branding Expert in the best-selling book, Get Clients Now! Ellen is the creator of “My Personal Brand Advantage” (a unique e-learning program for brand and influence-building, which is now a part of the permanent career development training libraries of both Kaiser Permanente and AAA). Ellen is also a frequent Branding Commentator on KGO Radio (San Francisco’s #1 Radio Station); and she has sold out the prestigious San Francisco Commonwealth Club each of the four times she has spoken there. Ellen’s clients include Goldman Sachs, HP, Visa, Cisco, eBay and Oracle; and she’s been called “America’s Leader in Personal Branding” (by The Conference Board). For more info:http://www.ellen4branding.com
6:00 – 6:45 p.m Registration & Networking
6:45 – 8:30 p.m. Panel discussion
SVForum Members: $10
General Public: $25
Please check in at 2029 Stierlin Court. Event will be held in a space called “Culture Club” on 2nd floor of 2051 Stierlin Court (elevators available).