In 2015, after having an 11 lb. baby and through her own anecdotal experience of the market lacking solutions, Conti conceived a product for involuntary urine leakage, an issue affecting one in three women worldwide. Conti designed, patented, engineered, and manufactured the flagship solution, Yōni.Fit, that is currently in the FDA approval process. Ms. Conti now holds patents in several countries, has secured $4.7 million, and is building a Platform Women’s Healthcare Company with multiple recurring revenue streams in the pipeline. Stanford Medical Center is leading clinical trials. In May 2021, Watkins-Conti Products, Inc. was honored by Oklahoma Venture Forum as Most Promising New Venture of the year. With a global mission to improve women’s quality of life through accessible healthcare optimization products, Conti is dedicated to the innovation and development of affordable, effective solutions for common life-altering difficulties faced in today’s environment.